Methods to keep users at the heart of service design lifecycle
One of the key tenets of Service Design is that services should be designed to fulfil the users’ requirements.
Service Design
Motivating users with gamification for design
Over the years, gamification has attracted the interests and creativity of marketers, human resources experts and, others as a way to improve engagement from users. For example, achievement badges have been used historically for a long time. The Boy Scouts of America were handing out merit badges as early 1911 …
Service Design: a pivotal approach for digital transformation
Service design as a methodology helps to visualise and break down complex digital service components and the application dependencies.
Empathy Mapping in Product Service Design
When building a product or service, it is imperative to put first the needs of your users. Whether you are a Product Manager, Business Analyst, Service Designer, User Researcher or User Experience Designer, you can use the Empathy Map to gain in-depth knowledge of your users to better understand their …